TikTok launches redesigned subscription monetization for creators

The redesigned “Subscription” monetisation function for TikTok artists is now live in a few areas, including Brazil, France, Germany, Spain, the United Kingdom, Indonesia, Italy, Japan, South Korea, and the United States.

With the debut of this feature, TikTok has now extended its advantages to artists beyond live-streaming, as announced in March when it rebranded its LIVE Subscription tool as “Subscription.”

TikTok’s Subscription function, which allows producers to provide unique content to paid users, puts the site as a competitor to Patreon.

It also competes with YouTube channel memberships and Instagram subscriptions, which are all designed to support content producers in making money off of their work and improving fan interaction. READ MORE